What is Email Marketing? Importance, Process & Role in Digital Marketing

 Hello friends, As we have seen that from recent  time  to present sending the information is one of the most essential mode of communication between person to person. Either it is matter to send information or receive information.

Human is a social animal without interacting with the groups of people no one can live. So sending the information either in the form of letter or a through the voice is a part of complete communication.

And if we define communication in true sense the "Communication is a part of sending or receiving information" .When you send information to other and in return of that you'll get the response then that communication is considered as a complete communication. 
Now it'll become long if we discuss about communication ,it's a very big topic in itself.

Overall i want to say in today's time most of us are using Email ,Email is the way in which we can send our credential information to others in the form of text, linkimage , docs etc. so firstly we'll know what is Email?



What is Email?




Email which is also known as Electronic mail is a method of exchange information between two or more than two people. Using Email sender can send message through the electronic devices, it's services was started in year 1960s. 

But in that time there was only few people who could take advantage off this service.

 But in today's time technology has grown up a lot and growing day by day and everyone from small to big people are using Email service.

One of the big advantage of this is we can also use it for our business can be profitable.
This service is known as Email Marketing. Let's discuss Email Marketing in detail....

What is Email Marketing ?

Email Marketing is the act of sending commercial messages to the different people in different sectors. In today time online ,marketing is everything too grow your business.so Using Email marketing we can send messages about our business to the people in bulk. We can send E-mail to many persons in a huge amount 

.For the sending emails in huge amount to different people ,there are some online tools are available, which made our work easy.
Let's understand this.....


Email Marketing Tool:

1. HubSpot Email Marketing:

HubSpot Email marketing tool is one of the best marketing tool. It's features are very reliable and it's easy to use .Any person without any special technical knowledge can use it. It's native integration with other HubSpot tools make it much different from other one.
Once you start an account you can get access to both tools so you can create a centralized database.
 

Free plan:  Free plan includes 2000 mails send per month.
Paid plan:  Startup plans begins at the cost of $40/month, whereas professional starts at the cost of $800/month, and enterprise cost starts at the rate of $3200 per month.

2. Sendinblue:

With over 70 design templates, Sendinblue email design functions make it easy to create a great-looking email. Plus, all of these templates are responsive, and you can preview your results to can ensure your design looks the way you want on any screen format.

Free plan: Up to 300 emails per day

Paid plan: Starts at $25 per month



2.Sender:

Sender is one of the best Email Marketing tool, with a feature to ensure deliver-abilityJust choose from a template and customize it with elements like images, videos and text. You can even personalize your newsletters for each recipient to create an even bigger impact.

It helps you to build accurate buyer profiles based on your subscriber actions, so you’ll be able to optimize your existing email strategy and craft compelling offers.

Free planUp to 2500 subscribers and 15,000 emails per month.

Paid planStarts at approx. $10 per month.



Why Choose Bulk Email Marketing Service?

Bulk email Marketing service is profitable for us in various way Like:
  • Promotion of our business and advertisement of our product easily.
  • Through bulk email marketing services we can reach lakhs of people within a minute and promote our product in less time.
  • It's a time effective and cost effective strategy in comparison to any other marketing.
  • It help us in identifying our targeted customers and re target them efficiently, also we can track our customer response within 24 hours.


















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